Brand Identity Development

Reus Research, the leading NAD supplement brand in U.S. e-commerce, has experienced rapid growth, now generating $4 million in monthly revenue and expanding across multiple channels. As the brand continues to evolve, Reus Research is embarking on a comprehensive brand identity development project to align with its growth and future market positioning.

The scope of the project includes:

- Renaming: Creation of a new brand name that resonates with the brand’s values and target audience.

- Brand Design: Development of a cohesive visual identity, including logo design, color palette, and typography, that reflects the brand’s personality and market positioning.

- Packaging Design: Crafting packaging that communicates the brand’s message effectively while standing out in a competitive marketplace.

Reus Research seeks to collaborate with a branding agency/individual with proven expertise in these areas, aiming to create a brand identity that will support the company's aggressive growth trajectory. The agency will play a key role in defining how the brand is perceived, both by existing customers and in reaching new markets.